Melissa Ison is an experienced marketing professional at HSBC since December 2006, currently serving as the Head of Marketing for High Net Worth & Affluent clients. Throughout her tenure, Melissa has held various roles, including Senior Marketing Manager for brand strategy and social media, and has overseen campaign strategies for credit and personal loan products. Additional experience includes a short-term assignment as Global Marketing Communications Manager for FATCA and Global Standards, as well as managing budgets and reporting as Governance, Planning and Control Manager. Melissa's career at HSBC began in 2000, where roles ranged from Marketing Assistant to Marketing Coordinator. Melissa holds a Bachelor's degree in Information Science, Communications from UTS Sydney and a Master's degree in Business Administration, Marketing from Charles Sturt University.
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