Michelle Passanha is a seasoned leader in digital transformation, currently serving as the Sr. Lead and Site Head for Digital Transformation and Market Activation within Wealth and Personal Banking. With over a decade of experience at HSBC, they have led initiatives that successfully roll out over 50 digital features annually, positively impacting 2 million customers. Previously, Michelle held various vice president roles, including Digital Transformation and Cards, and contributed significantly to improving customer experience and operational efficiency. Their expertise lies in cross-team collaboration, analytics, and customer journey optimization, driving continuous improvement across digital product management.
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