Sally Ho is a Senior MarTech Manager at HSBC, where they utilize analytical insights to drive digital engagement and improve conversion rates. With a strong background in digital marketing and project management, Sally has previously worked at American Express, where they executed marketing campaigns that significantly increased app downloads and online spending. Their experience also includes roles at IROCO Design Ltd and Baidu, Inc., where they developed online strategies and assisted in recruitment efforts. Sally holds a Bachelor of Business Administration from Wilfrid Laurier University and is currently enhancing their education at Yew Chung International School.
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