James U.

Global Microsoft Alliance & Operations Lead | Azure & Bizapps GTM Strategy | Strategic Partnerships

James U. serves as the Global Microsoft Alliance & Operations Lead at HSO since March 2020, overseeing Microsoft Partner Network performance and driving the company's growth within the Microsoft AI Cloud Partner Program. With previous experience as UK Engagement & Microsoft Alliance Director, James facilitated collaboration between sales and delivery teams while managing HSO UK’s GTM portfolio. Prior roles include Customer Engagement Manager and Senior Project Manager at eBECS, Senior Project Manager at Pythagoras, and CRM Practice Principal at Kynetix, demonstrating a strong background in Microsoft Dynamics CRM project delivery and strategic partnerships. James began a career in business analysis and project management at organizations such as the Government Car and Despatch Agency and Alfred McAlpine, complemented by a BA (Hons) in Business Studies from the University of the West of England.

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