Basmah A. is an experienced marketing professional currently serving as the Brand & Marketing Director at HUMAIN since September 2025. Previously, Basmah held the same title at SCAI from January 2022 to September 2025, and has worked as Head of Brand & Marketing at THIQAH Business Services. Basmah's early career includes significant roles at the Ministry of Health Saudi Arabia, where responsibilities encompassed leadership of the COVID-19 Media Committee and various marketing positions. A notable experience includes participation in a marketing shadowing program with Public Health England. Basmah's foundational experiences involved work as a Marketing & Business Development Officer and Social Media Specialist at CMS and an internship at PBS KSA. Educationally, Basmah holds a Bachelor's Degree in Marketing from King Saud University.
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