JS

Jason Shi

Director Of Marketing, China at Hyperice

Jason Shi has a diverse work experience in various roles and industries. Jason started their career as an Accredited correspondent and Editor for Basketball News China from 2010 to 2013, where they covered international basketball events and published reports under tight deadlines. Jason then worked as a Reporter for Titan Group (Beijing) from 2013 to 2014, where they published features and journalistic stories on basketball for a popular sports newspaper. Jason joined adidas in 2014 and held positions such as Manager of sports marketing & social and Manager of social strategy and community for their basketball division in China. Jason worked closely with athletes and managed social marketing strategies and campaigns. In 2016, they moved to Monster Energy, where they served as a Digital Marketing Manager and later as a Senior Digital Marketing Manager. Jason led brand digital campaigns and managed overall marketing communication for Monster Energy China, including campaign planning, content creation, and agency management. Jason currently works at Hyperice, Inc. as the Director of Marketing, China.

Jason Shi earned a Bachelor's degree in Journalism from Shandong University between 2006 and 2010.

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Timeline

  • Director Of Marketing, China

    March, 2021 - present

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