Alex C.

Alex C. has extensive experience in marketing and content strategy. They most recently worked at Hypertec Group as a Product Marketing + Demand Generation Manager. Prior to that, they held the role of Marketing Manager at PHOENIX FREIGHT/Carsons, where they were responsible for increasing booked meetings from paid advertising campaigns and converting trade show leads to booked meetings.

Before that, Alex was a Marketing Manager at Vanilla Forums, where they created and executed organic and paid marketing strategies to drive marketing-qualified leads. They also managed a team of writers and editors to create content and planned a content calendar to attract a qualified audience.

Alex's earlier experience includes working as a Marketing Content Strategist at CustomContentFactory.com, where they collaborated with clients on content marketing strategies and managed a team of writers and editors. They also served as a liaison between account teams, writers, and clients.

Additionally, Alex worked as a Sr. Editor and Project Manager at Daj.com, where they managed operations and writers to deliver custom sports content. They also held the role of Marketing and Public Relations Manager at Team Atlantic Race Canada, where they managed website production and sponsorship marketing campaigns.

Prior to that, Alex was a Project Manager/Copywriter at Impact XS Design, where they worked with clients to develop and manage marketing campaigns and content. They also worked as the Founder/Publisher/Editor of Strive Magazine, where they planned and executed monthly issues and established strategic partnerships for growth and expansion.

Alex C. began their education journey in 1999 at McGill University, where they pursued a Bachelor of Arts (B.A.) degree. During their time at McGill, Alex focused on studying BA Geography with a minor in Environmental Studies, completing their degree in 2002.

In 2002, Alex continued their education at Concordia University, where they pursued an Associate Certification in Marketing. They completed this program in 2004.

In 2012, Alex briefly attended the Advanced Rescue Techniques School of Canada, where they gained technical skills in Swift Water 1 Rescue. The field of study for this program is unspecified.

Overall, Alex C. has a diverse education background encompassing studies in geography, environmental studies, marketing, and rescue techniques.