Detch S.

Detch S. has a diverse work experience in various industries, showcasing strong leadership and expertise in influencer marketing. They founded and served as the CEO of Hypetap, a technology-driven influencer marketing agency that collaborates with brands and agencies to plan and execute influencer programs. Detch worked with notable clients such as state governments, Sanitarium, Zip, Colgate-Palmolive, Kraft Heinz, and UNIQLO. They focused on creativity, brand safety, and data transparency for campaigns, offering services like campaign ideation, ROI forecasting, brand safety, and a network of vetted influencers. Detch also held positions in industry associations and councils, including the Audited Media Association of Australia (AMAA) as a Non-Executive Director and the Australian Influencer Marketing Council (AIMCO) as the Deputy Chair, Best Practice Working Group Chair, and Inaugural Chair. In addition, Detch has experience working as an Entrepreneurial Fellow at the University of Melbourne's Melbourne Accelerator Program, as well as in Investment Banking at Citi and Strategy & Operations Consulting at Deloitte Consulting. They also served as a Director on the Board of the Financial Management Association of Australia (FMAA).

Detch S. has a Bachelor's degree in Commerce (BCom) from the University of Melbourne. Additionally, Detch S. also holds a Bachelor's degree in Information Systems (BIS) from the same university. Prior to attending the University of Melbourne, Detch S. attended Melbourne High School.