Hypetap
Marnie McBride has a diverse work experience spanning multiple industries. Starting in 2015, they worked as a Social Media Marketing professional at The 5TH until 2018. In 2017, they joined Just Group as a Retail Assistant and continued in that role until 2019. From 2018 to 2020, Marnie worked at Emmet Consulting, first as a Marketing Intern and then as a Marketing Coordinator. In 2020, they were a Marketing and Communications Assistant at The 5TH. Currently, Marnie is employed at Hypetap, where they have held various positions, including Account Coordinator, Account Executive, and now as a Senior Account Executive.
Marnie McBride completed their Master's degree in Communication, General from RMIT University between 2019 and 2021. Prior to that, they obtained their Bachelor's degree in Communication and Media Studies from the University of Melbourne from 2016 to 2019. In addition to their degrees, Marnie received a certification as a Meta Certified Digital Marketing Associate from Meta in March 2023.
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Hypetap
A technology driven influencer marketing agency that plans, executes and reports on influencer campaigns for brands and agencies.Working with brands and organisations such as state governments, Sanitarium, Kathmandu, Latitude and UNIQLO, along with tier one agency groups such WPP, Omnicom Media Group, Dentsu, Publicis and IPG Mediabrands. With afocus on creativity, brand safety and data transparency for campaigns, Hypetap offers:- Campaign ideation and creative strategy- Forecast ROI and campaign outcomes- Unrivaled brand safety- Invitation only network of fully vetted influencers- Cross channel campaigns- Low touch management for clients- Data driven and insightful campaign reporting, in real-time, through the funnel