David A.

David A. is the Head of Brand and Performance Marketing at MoneyHeroGroup, where they lead initiatives across various fintech platforms in Asia, focusing on brand growth and customer engagement. They have a successful history as a Media Manager with expertise in Communications Planning, Brand Strategy, and Campaign Management, having previously held positions at OMD UK, Barclays UK, and GroupM agency m/SIX. David has worked across multiple verticals including Finance, FMCG, Telco, Automotive, and Alcohol, demonstrating a strong ability in both offline and digital media strategies. Their past roles highlight a commitment to integrating performance-driven marketing with brand equity development.