Henrik Chan is an experienced marketing professional with a focus on SEO and product management. Currently serving as the Marketing Assistant Manager (SEO) at Hytech since October 2024, Henrik previously held multiple roles at 99 Group from January 2020 to January 2025, including Associate Product Manager and Product Manager, where responsibilities included translating business objectives into technical requirements and leading initiatives to grow traffic and conversions through collaboration with cross-functional teams. Henrik's earlier experience includes serving as a Search Engine Optimization Specialist, where a strategic approach led to significant year-on-year growth and successful product launches. Prior roles include a B2B Content Marketing Intern at Chope and a Marketing Intern at NrgEdge, along with HR Admin Assistant responsibilities at Robinsons. Henrik holds a Bachelor’s Degree in Marketing & Communications from Singapore Management University and has furthered education in Marketing and Enterprise Modules at WU (Vienna University of Economics and Business).
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