Jeff MacPherson serves as a Member of the Board Of Directors at IAB Canada and has held various positions in the media industry, including Director of Monetization Platform and Services at CBC Television and Sales Production Manager at CTV. They worked as a Sales Operations Manager at CTV inc. Interactive from 2000 to 2008 and began their career as Traffic Manager at Toronto.com. Jeff pursued a degree in Information Management at the University of Toronto from 2010 to 2012 and is currently studying for an Honors B.A. in History and Political Science at McMaster University.
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