Jesse Math

AI in Advertising Committee

Jesse Math is a growth strategy executive currently serving as the Vice President of Strategic Partnerships at Keen Decision Systems, where they focus on optimizing full-funnel marketing investments. With a background that includes leadership roles at organizations like Tinuiti, Havas Media Group, and Nike, Jesse has developed expertise in modern marketing, strategy execution, and cross-functional collaboration. Their career highlights include scaling agency practices significantly and launching Nike’s North America DTC strategy during a pivotal retail transformation. Jesse is also involved with the IAB’s committees on AI in Advertising and incremental media measurement, reflecting their commitment to shaping the future of marketing. They are pursuing a Bachelor of Arts in Political Science at the University of Colorado Boulder.

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Seattle, United States


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