Joseph Pilla

Joseph Pilla is a seasoned professional in media and program management with extensive experience in agency relations, research, and insights. Currently serving as Senior Director of Agency Relations at IAB since June 2018, Joseph manages member relationships and communicates agency priorities to stakeholders. Previous roles include Vice President of Social Insights at ZenithOptimedia Group, where Joseph developed social media analytics, and Associate Director of Media Insights at Mindshare, focusing on real-time insights integration. Joseph's career also includes prominent research positions at Meredith Corporation, Reader's Digest Association, Condé Nast, and Hachette Filipacchi Magazines. Joseph holds a Bachelor of Science degree in Marketing from Rutgers University.