Neil Yan is a seasoned professional in the marketing and advertising industry with a focus on engaging Chinese audiences. As the Managing Director at EternityX since September 2021, Neil oversees global operations in Hong Kong and Macao, driving business success through AI-powered, data-driven marketing strategies. Neil's extensive experience includes significant roles at iClick Interactive Asia Limited and Baidu, Inc., where responsibilities encompassed media management, programmatic buying, and developing innovative marketing solutions for both local and international clients. Neil is also actively involved in the AdTech & Programmatic Committee at IAB, further enhancing expertise in the field. Neil holds a Bachelor of Business Administration in Marketing from The Hang Seng University of Hong Kong.
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