Robert Mares

Robert Mares serves as the APEX Managing Director and Digital Investment Lead at Publicis Media since August 2018, where responsibilities include buying strategy and revenue management for multiple media agencies, workflow optimization, and nurturing partnerships. Additionally, Robert holds a Board Member position at IAB since February 2020. Previously, Robert worked at Starcom as a Digital Account Manager and Digital Media Planner, focusing on digital strategies, data analysis, and campaign management. Earlier experience includes a role at McCann as a Press & Radio Planner, managing media plans and client budgets. Robert's educational background features a MiniMBA in Brand Management and Marketing, along with a Bachelor's degree in International Economic Relations and a Master's degree in International Business Management, both from Academia de Studii Economice din București.