Caitlyn Conroy is an accomplished marketing professional with extensive experience in both public relations and partner marketing, primarily at IBM. Beginning in 2014 as a Marketing & Public Relations Specialist at Weber Shandwick, Caitlyn progressed to hold various leadership roles at IBM from 2019 to 2023, including Senior Partner Marketing and Business Development Manager for Data & AI, and Global Senior Product Marketing Manager. Throughout this tenure, Caitlyn developed and executed strategic marketing campaigns that generated substantial revenue and pipeline growth, successfully leveraged data for market insights, and led large teams in delivering innovative marketing initiatives within the partner ecosystem. Caitlyn's educational background includes a Bachelor of Business Administration in Marketing from the University of Florida and a Master's degree in Marketing from the University of Alabama.
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