Carson Masterson is a Technical Creative Director currently at IBM, where they leverage technology to develop go-to-market strategies and product marketing content. Previously, they held positions such as Forensic Engineering Consultant at Spire Consulting Group, LLC, and Co-Founder & President of UpnUp Enterprises, LLC. Carson has also worked at Portion as Artist Relations and Content Director, focusing on NFTs and multimedia content creation. They have a strong educational background with Bachelor and Master of Science degrees in Engineering from the University of Illinois at Urbana-Champaign and are currently an exchange student in Architecture at KTH Royal Institute of Technology.
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