Marshall H. Wright

Marshall H. Wright is a seasoned marketing strategist with extensive experience in content strategy, client engagement, and brand storytelling. Currently serving as Principal for Marketing Strategy at IBM since August 2018, Marshall leads initiatives focused on creating client-centric experiences that enhance audience relevancy and drive revenue. Prior roles include Vice President at DigitasLBi_US, where Marshall directed content strategy for notable clients such as American Express and Under Armour, and positions at Allegory, Deep Focus, and Harrington Creative Strategies, showcasing a consistent track record of integrating data-driven insights into creative content solutions. Marshall's early career involved management of campaign content development at The Public Interest Network and music partnerships at HoneyShed, further highlighting a diverse background in both digital strategy and creative development. Marshall holds a BA in Political Science from the University of Delaware.