Ralf Schuster is a Business Architect at IBM Digital Sales, where they design and build applications to digitize business processes. With over 10 years of experience in the B2B E-Commerce sector, Ralf has expertise in digital marketing, user experience design, and conversion optimization. Previously, Ralf held various positions at IBM Deutschland, including Squad Leader for Digital Journey Optimization and Digital Commerce Solution Specialist. Ralf's early career included roles at Sparkasse Neustadt a.d. Aisch, where they served as Stellvertretender Geschäftstellenleiter and Kundenberater. Ralf earned a Bachelor of Science in Wirtschaftsinformatik from Hochschule für angewandte Wissenschaften Würzburg-Schweinfurt.
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