Simonne Sertcan is a Lead Client Partner at Westpac, specializing in financial services and technology innovation. They have a proven track record in enhancing client businesses through data, analytics, and automation, working with notable companies such as Woolworths, Nestle, and Qantas. Simonne co-founded Blue Chip Consulting and served as Sales and Marketing Director, guiding the development of an enterprise marketing management software solution. Previous roles at IBM included various leadership positions related to business transformation and digital strategy, underlining their expertise in driving comprehensive client-focused solutions. Simonne holds a Bachelor of Business in Marketing from the University of Western Sydney.
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