Kathy Peters

Head of Growth and Marketing at iCarenetwork

Kathy Peters began their career in 2002 as Regional Director of Marketing and Operations at Harbor Light Hospice. In 2005, they moved to Select Hospice as Director of Marketing and Operations, where they developed policies and procedures for operations and staffing and negotiated necessary health care contracts required for state and federal certification. In 2006, they joined Select Home Care LLC as Vice President of Business Development and Director of Marketing and Operations. During their time there, the company averaged double-digit census growth every year with an optimal payor source mix and generated over 35 million dollars in revenue. In 2019, they became Head of Growth and Marketing at iCarenetwork, where they developed and identified key strategic marketing opportunities, worked collaboratively to define and execute products and solutions, engaged, educated and trained customers on the platform, designed and deployed multi-channel stakeholder outreach campaigns, and built and maintained strong relationships with clients.

Kathy Peters attended the College of Charleston, where they earned their Bachelor of Science (B.S.) in Sociology.

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  • Head of Growth and Marketing

    June, 2019 - present