Carrie Feord is a seasoned global marketing leader with extensive experience in Account Based Marketing (ABM) and strategic initiatives. They served as the Global Head of ABM at ServiceNow from 2019 to 2022, where they led cross-functional teams to create and scale targeted marketing programs. Following that, Carrie was the Head of Field Marketing and ABM at Instabase from 2022 to 2023, and is currently the Senior Director of Marketing at ICF. Previously, they held key marketing roles at Teradata and Dell, focusing on demand generation and strategic account management. Carrie is pursuing a BA in Public Policy at Duke University.
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