Sofia Lin

Director at ICW

Sofia Lin has a diverse work experience spanning over 16 years. Sofia'smost recent role is as Director at ICW, a position they have held since October 2020. Prior to this, they served as the CRM Manager at Bureau Veritas Consumer Products Services from June 2017 to October 2020, where they led the CRM team in client maintenance, new business growth, and e-commerce strategy. Sofia successfully launched e-commerce platforms on Suning Jiwu, Amazon.com, and KKV. Before that, Sofia was a Project Manager at Intertek from January 2017 to May 2017, where they developed TQA projects for the domestic market and maintained the e-ATIC platform for testing big data analysis and supplier chain management.

From April 2011 to 2016, Sofia was the Global Operation Manager at Tradegood. In this role, they led the global customer service team and ensured service delivery on time, maintained customer satisfaction, and handled client complaints, membership upgrade, and renewal. Additionally, they led the global verification team and implemented a "business done right" strategy through facility validation.

From January 2010 to March 2011, Sofia worked as a Business Development Manager at Compliance Practitioners Initiative, a global qualification scheme of the Testing, Inspection, and Certification (TIC) industry. Sofia'sresponsibilities included training, assessing knowledge and competence-based skills, and developing a globally recognized certification scheme.

Prior to that, Sofia held positions as a Business Manager at Centre Testing International from October 2008 to December 2009, focusing on business development for toys testing, inspection, and CSR audit. At Intertek, they were a Business Manager from March 2006 to November 2008. Additionally, they worked as a Marketing Specialist at China Merchants International Travel (Shenzhen) Co., Ltd. from July 2004 to March 2006, where they arranged advertisements, built relationships with key accounts, and analyzed competitors' activities.

Overall, Sofia Lin has demonstrated expertise in various areas such as CRM management, project management, global operations, business development, and marketing.

Sofia Lin attended the Guangdong University of Foreign Studies from 2000 to 2004, where they pursued a Bachelor's degree in English Language and Culture.

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Timeline

  • Director

    October, 2020 - present

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