Luisa Pannozzi is an accomplished marketing professional with extensive experience in product marketing and demand generation within the technology and travel sectors. Currently serving as a Senior Product Marketing Manager at IDC since June 2021, Luisa drives growth through strategic analysis and market intelligence. Prior roles include Senior Marketing Manager focusing on thought leadership campaigns and Growth Marketing Manager overseeing demand generation strategies. At Merit Travel Group, Luisa held the position of Director of Marketing Communications, where brand transformation efforts were implemented. Earlier career milestones include roles at CAA South Central Ontario, Canon, and Compass Group Canada, where Luisa honed skills in brand management, customer loyalty, and marketing operations. Luisa's educational background includes a Bachelor of Commerce from Ryerson University and a Business Administration Diploma from Humber College.
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