Melih Murat is an experienced professional in IT services and marketing, currently serving as Associate Director for IT Services & Software at IDC since September 2021, focusing on the Middle East, Turkey, and Africa. Prior to this role, Melih held several key positions at IDC from 2012 to 2016, including Principal Analyst and Research Manager, leading research and consulting practices in Turkey and the MEA region. Melih also has a strong background in strategic marketing from P.I. Works, Inc., where tenure spanned from 2016 to 2021 as Director of Strategic Marketing, overseeing the Marketing and Communications department. Additionally, Melih has worked at NETAŞ in various strategic roles and began the career at HP as a Graduate Intern in business development and sales. Melih holds an MBA in Marketing from Hochschule Esslingen and an undergraduate degree in Electrical Engineering from Yıldız Teknik Üniversitesi, along with additional certifications in Financial Analysis.
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