IDEKO
Cal Nathan is a seasoned professional with extensive experience in event management and entrepreneurial ventures. Serving as Managing Partner at IDEKO since January 2014, Cal specializes in creating and managing large-scale experiential events and marketing activations. As a Partner and Founding Board Member at Allseated, and a Board Member of both Meetaverse and STEER, Cal contributes to the innovation and growth of these companies. Additionally, Cal is a Founding Partner at Urban Recovery, a licensed detox and rehabilitation center, and a Partner at Kuzari Group and NYFF Events. With a strong educational background, including an MBA and a BS from NYU Stern School of Business, Cal Nathan's diverse roles reflect a commitment to excellence in both the experiential marketing and health sectors.
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IDEKO
IDEKO is a full-service event production agency specializing in the production of large-scale experiential events. Our mission is to make our client’s production dreams a reality by providing expert knowledge and hands-on technical service. From permitting, to fabrication, to production and everything in between, IDEKO's award-winning team of experts is ready to take on your next event. As experiential leaders, our passion is to create incredible experiences that exceed industry standards. We think in practicality, not theory—our comprehensive approach to design, production, and permitting ensures success on every project. Our company focuses on innovative ways to create engaging live experiences for its clients including Red Bull North America, Proctor & Gamble, and Nike, among others. IDEKO takes clients through the entire event process from ideation to completion including planning, design, logistics, securing event permits in Times Square, NYC, LA and other major cities, budgeting, production, custom fabrications and mobile marketing. We pride ourselves on: • Producing experiential and marketing activations; live event productions; marketing tour vehicles; mobile marketing, corporate meetings and corporate events. • Creating, designing, building, permitting and managing large-scale experiential outdoor events and marketing activations. • Constructing innovative and interactive architectural projects in one of our three facilities across the NY and NJ area. • Owning over 65,000 square feet of event production facilities that house a large inventory of event inputs and equipment. Let's connect and bring all of your brand's most exciting and ambitious visions to life.