Lorenz Korder is an experienced design and business leader currently serving as Managing Director and Partner at IDEO in London since June 2015. Korder has held multiple titles, including Executive Design Director and Business Designer, within the company. Prior to IDEO, Korder founded and served as CEO of Olasul, a New York City-based surfwear brand inspired by Peru's coastline, from March 2009 to August 2013. Additional experience includes a role as Brand Strategist at Territory, a boutique brand consulting firm, and a brief position as Designer at DCODE, a digital advertising agency. Korder holds a Master of Business Administration from INSEAD and a Bachelor of Arts in Economics and Art Studio from Connecticut College.
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