Aly Mak

Aly Mak is a seasoned digital marketing professional with extensive experience in SEO and digital strategy, currently serving as the Regional SEO Manager for IDP Education Ltd since March 2023. In this role, Aly is responsible for developing and implementing organic search strategies for the Student Placement and IELTS business units across the SEA region, achieving notable growth in organic inquiries and bookings. Previously, as a Regional SEO Specialist at Bybit, Aly planned and executed SEO strategies across multiple markets, contributing to improvements in click-through rates and organic content performance. Experience also includes roles at First Page, StrengthsAsia, and LHN Limited, where Aly honed skills in digital marketing management, content strategy, and technical SEO. Educational qualifications include a Bachelor’s Degree in Communications with Business from Singapore University of Social Sciences and a Diploma in Hospitality and Tourism Management from Nanyang Polytechnic.