Jayne O'Brien is a seasoned Chief Marketing Officer and Managing Director with over 20 years of global experience in brand strategy, customer experience, and product development across various industries, including travel, hospitality, and real estate. Currently serving as SVP Marketing, Brand, Product & Customer Support at JetBlue, they have a proven track record of driving transformative marketing initiatives and fostering innovation. Their past roles include leading marketing at British Airways, Intercontinental Hotel Group, and Scenic Luxury Cruises & Tours. In addition to their professional achievements, Jayne is a Marketing Academy Fellow and actively supports STEM education initiatives through their involvement with the JetBlue Foundation. They are pursuing multiple advanced degrees, enhancing their expertise in strategic marketing, brand management, and Eastern European studies.
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