Jessika جيسيكا

Jessika جيسيكا is a Senior Digital Marketing Strategist at IFP Group, leading digital campaigns for international trade fairs and exhibitions across the Middle East. With expertise in branding, campaign management, and social media strategies, Jessika focuses on maximizing engagement and ROI through optimized digital approaches. Previously, they held positions in banking and customer service, including a role as an Account Manager at Bank of Beirut, where they contributed to brand audits and enhanced marketing offerings. Jessika earned a Master’s degree in Public Relations, Advertising, and Applied Communication from UL - FID II.