Danielle Irvine

Consumer Insight Manager

Danielle Irvine is an experienced Consumer Insight Manager at IG, a position held since September 2014, where Danielle collaborates with key stakeholders and suppliers to deliver actionable research, conducts robust quantitative and qualitative studies, and ensures a comprehensive understanding of target audiences across the business. Prior to IG, Danielle worked as a Research Manager at BDRC Continental, focusing on the financial services sector, and began as a Senior Research Executive and Research Executive at ORC International. Danielle holds a BSc in Psychology and Sociology from Keele University, obtained in 2008.


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