Soo Eng Tan

Soo Eng Tan possesses extensive experience in consumer insights and market research, having held significant roles at reputable organizations. From January 2003 to December 2006, Soo Eng Tan served as the Regional Consumer Insight Manager for Unilever's Foods Division, contributing to various projects including brand re-launches and communication campaigns. A tenure at Suntory Holdings Limited followed, where responsibilities included leading research for the Health Supplements division across five countries from August 2011 to September 2015. Previous roles also include serving as a Research Manager at Millward Brown Singapore and China from 1997 to 2002, an Account Manager at Millward Brown from January 2008 to December 2009, and a Senior Consultant at RySense in 2016. Currently, Soo Eng Tan is a Senior Analyst at IGD, providing insights to the consumer goods industry since January 2017. Educational qualifications include a Bachelor's Degree in Commerce from the University of Alberta, graduating with distinction, and a Post Graduate Diploma in Social Science from Edith Cowan University.