Mathias Buettner is a Global Marketing Leader with over 28 years of experience driving growth in SaaS and IT across EMEA and APAC. They co-founded Hoerbuchshop24 and served as a board member for Sales and Marketing, overseeing product positioning and partner cooperation. Previously, Mathias held various roles at companies such as Citrix and NetApp, where they focused on demand generation and product marketing strategies. Currently, they serve as the Vice President of EMEA Marketing at IGEL Technology, leading all marketing and sales development activities in the region. Mathias holds multiple qualifications in public relations and direct marketing from the Bavarian Academy for Advertising and Marketing in Munich.
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