Amy Lau possesses a strong background in media planning and management, with significant experience at reputable companies in the industry. At PHD, Amy served as Regional Planning Manager from April 2022 to April 2023. Prior to this role, Amy's tenure at MediaCom saw progression through positions from Planner to Senior Planner and Planning Supervisor between May 2019 and May 2021. Additionally, Amy worked as a Media Executive and Assistant Planner at Havas Media Group from July 2014 to October 2015. Currently, Amy holds the position of Integrated Media Leader at IKEA, starting in August 2023. Academically, Amy earned a Bachelor of Arts (Honours) in Integrated Strategic Communication with First Class Honours from City University of Hong Kong and participated in an exchange programme focused on Marketing Communication and Advertising at Monash University.
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