Peter Moore is the Head of Integrated Media at IKEA Australia & New Zealand, responsible for maximizing marketing returns and driving brand growth. From 2019 to 2017, Peter led a team of Integrated Media Leaders, achieving a 49% increase in media-driven revenue while managing significant budgets and maintaining profitable ROI. Previously, Peter served as External Communications & Media Manager, overseeing strategic marketing plans and enhancing creative performance across various media channels. With a strong educational background, including a Double Bachelor Degree from the University of Wollongong and various marketing certifications, Peter is committed to professional development and industry engagement.
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