Petra Nilsson

Petra Nilsson is an experienced professional currently serving as a Customer Relations Manager and Store Commercial Manager at IKEA since August 2017, leading commercial functions and shaping the organizational blueprint for city stores in collaboration with Market Managers. Previously, Petra held positions such as Market Area People & Culture Manager, overseeing HR strategies for 3000 colleagues in Denmark, and HR Manager in the Multichannel Transformation Program, focusing on organizational development and change management. Prior roles include HR Business Partner at Lantmännen and various HR positions at Qliro Group, where responsibilities ranged from leading HR initiatives to administrative support. Petra holds a Master's degree in Social Science in Human Resource Management from Lund University and has pursued further education in HR innovation and management at INGKA and other institutions.