Scott Birse

Scott Birse is an accomplished marketing professional with extensive experience in various leadership roles across multiple companies. Scott began a career as a Department Manager at Next Group PLC, where responsibilities included managing team performance and store objectives. Scott later transitioned to marketing roles, serving as Marketing Manager at SCOTMID Ltd and Axcess Financial, focusing on product development and promotional strategies. At IKEA Group, Scott held positions such as Integrated Media Leader, Local Marketing Manager, and Scotland Marketing Manager, emphasizing multichannel communication and localized market strategies. Scott also contributed to the COP26 initiative as Project Leader at IKEA, driving community engagement and strategy implementation. Scott holds a Bachelor of Arts in Corporate Communication from Robert Gordon University.