Bruna Maeda

Bruna Maeda is a Senior UX Researcher with over eight years of experience in research, dedicated to understanding user behavior and needs to create impactful products and services. Their professional journey began in market research, where Bruna developed a strong command of quantitative and qualitative methodologies, managing global projects and collaborating with diverse teams. In their current role at ilegra, they conduct large-scale usability testing and apply discovery methodologies to enhance digital experiences. Previously, Bruna has led strategic research at various organizations, driving product conversion and promoting a user-centered design culture. Bruna holds a degree in Public Relations and is pursuing an MBA in Neurobiology and Behavior.