Maged Baraneq

Maged Baraneq is a commercial leader with over 20 years of experience in FMCG and consumer electronics, excelling in sales and marketing consultancy. They currently serve as a faculty lecturer at The American University in Cairo, where they guide postgraduate students in consumer behavior and strategic marketing. Maged has previously held several key positions, including Channel Sales Director and Head of Marketing at Energizer Holdings, and has contributed to significant business growth and market expansion throughout their career. Their current role as Managing Director at ILLA focuses on revolutionizing FMCG distribution to establish a leading e-Distributor in the region.