Elsa Floret is an accomplished communication director currently serving at CCIG - Chambre de commerce, d'industrie et des services de Genève since December 2022, following a tenure as a journalist at SPHERE, Swiss Financial Media, and L'Agefi. Elsa's career has spanned various roles, including significant positions in financial analysis at RWE Supply & Trading SA and operations management at Admar Trading SA, where notable achievements include improving reporting transparency and managing a successful office setup. Previously, responsibilities included coordinating customer relations at CU Int. Commodity Services SA and developing business programs in an academic setting. Elsa holds a Master's degree in Business Administration from IAE FRANCE and a Bachelor’s degree in International Business from Université Savoie Mont Blanc, complemented by a Certificate of Advanced Studies in Writing from the University of Geneva.