John Wulff

John Wulff, CAIP, is an accomplished professional in the data collection industry with extensive experience in sales and business development. Currently serving as the Managing Director for North America at iMAD Research since February 2024, Wulff spearheads B2B-focused data collection solutions utilizing proprietary global panels and advanced services. Prior to this role, Wulff was Senior Vice President of Sales & Business Development at The Logit Group, Inc., contributing to the firm’s growth into one of North America's largest independent research execution companies. Wulff has held leadership positions at Sykes Enterprises, Toluna, Cido Research, and Telepoll Market Research, showcasing a strong track record in market research and customer insights. Wulff's educational background includes studies at Toronto Metropolitan University.