iMAD Research
John Wulff, CAIP, is an accomplished professional in the data collection industry with extensive experience in sales and business development. Currently serving as the Managing Director for North America at iMAD Research since February 2024, Wulff spearheads B2B-focused data collection solutions utilizing proprietary global panels and advanced services. Prior to this role, Wulff was Senior Vice President of Sales & Business Development at The Logit Group, Inc., contributing to the firm’s growth into one of North America's largest independent research execution companies. Wulff has held leadership positions at Sykes Enterprises, Toluna, Cido Research, and Telepoll Market Research, showcasing a strong track record in market research and customer insights. Wulff's educational background includes studies at Toronto Metropolitan University.
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iMAD Research
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iMAD Research was launched by a team of experienced and innovative market research professionals with a proven approach to managing successful research engagements. We provide unparalleled access to global B2B, Healthcare, and Consumer survey respondents and unequaled customer service - across a diverse range of clients and industries. We believe in disrupting the status quo, starting with actively listening to our clients and taking a consultative approach to project management. We understand our client’s both explicit and implicit survey requirements and deliver against all their expectations. Our impressive company growth is evidence that we deliver as promised and we never take on projects that we can’t perform better than our industry competitors. iMAD’s staff are experts at consultation, survey design, survey programing and data interpretation. We effectively communicate with our clients in their preferred format and on their preferred terms. Additionally, iMAD employs state of the art technologies and industry best practices to deliver the highest quality first party data. At iMAD, we’re passionate and committed to remaining innovative, disruptive, and flexible. We will continue to strive to be the first and clear choice when clients are considering a global research partner.