Lauren Smith

Strategist

Lauren Smith is a seasoned strategist with extensive experience in brand strategy and media buying. Currently serving as a Strategist at Imagination since November 2025, Lauren previously worked as a Senior Brand Strategist at Publicis Groupe, specifically within Saatchi & Saatchi Wellness. Additional roles include Media Buyer at MediaCom, where Lauren constructed multichannel media plans for notable clients like Ernst & Young and Allianz, as well as digital strategy internships at Hawkins International and public relations internships at Seventh House PR. Lauren began the professional journey with marketing internships at PERSUIT® and Upflex, and contributed to research at the Columbia University Irving Medical Center. Education credentials include two Bachelor of Arts degrees in Psychology from Barnard College and Columbia University, completed in May 2022, along with a high school diploma from Point Loma High School in 2017.

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