Imagine is a multi-solution brand-building platform with roots in the Middle East and Europe. We specialize in fast-moving consumer goods (FMCG), particularly the food and beverage industry.

Our VISION is to help brands find new market footholds in an evolving FMCG industry, in unique, innovative ways.

Our MISSION is to nurture promising local and international brands and help them reach their full potential in the Middle East and Africa (MEA). With our dedication and expertise, we aim to make brands grow, flourish and ultimately dominate the MEA marketplace.

Our TEAM is comprised of gurus as unique and varied as our services. With rich backgrounds in strategic planning, communications and sales in both regional and multinational organizations, we each bring  our unique expertise to all of our business relationships.

Our ADVISORY BOARD features esteemed, internationally experienced leaders. We’re privileged to benefit from these accomplished professionals’ wisdom, proficiency in global business and knowledge of the MEA. They are truly the backbone of Imagine.

Whether you’re a regional brand looking for a new market or a multinational seeking growth in the Middle East without the cost of a satellite office to manage, Imagine has everything you need to make it happen.

IMAGINE FMCG

Sasha Marashlian

This department focuses on managing the sales and marketing functions to drive business growth and client engagement.

Commercial Operations

This department focuses on driving revenue growth through strategic marketing and business development initiatives.

Commercial Success

This department is responsible for managing the organization's financial planning, reporting, and overall fiscal health.

Finance Administration

This department oversees strategic direction and management across the organization.

Leadership

This department oversees all marketing activities and strategies to enhance brand awareness and drive sales.

Marketing Department

This department focuses on driving sales initiatives and providing essential support to enhance the sales process.

IMAGINE FMCG

Org chart

Teams

Commercial Operations

Commercial Success

Finance Administration

Leadership

Marketing Department

Sales and Support

Offices

IMAGINE FMCG

Org chart

Teams

Commercial Operations

Commercial Success

Finance Administration

Leadership

Marketing Department

Sales and Support

Offices

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