RK

Rachel K.

Vice President, Brand Marketing at IMAX

Rachel K. has a diverse work experience spanning several companies and roles. Rachel started their career at SunGard as a Marketing & Sales Coordinator and later became a Marketing Manager. Rachel then moved on to The Walt Disney Company, where they initially worked as a Corporate Franchise Graduate Associate before being promoted to Associate and then Manager of Corporate Franchise Management. During their time at Disney, they managed global franchise planning for the Marvel portfolio and also oversaw multi-target franchises such as Mickey Mouse and Winnie the Pooh. After leaving Disney, Rachel joined Sony Pictures Television, Crackle as a Director of Partner Marketing, where they developed and managed marketing relationships with distribution partners and executed innovative marketing campaigns. Currently, they are working at IMAX as the Vice President of Brand Marketing. Overall, Rachel's work experience demonstrates a strong background in brand marketing, partnership management, global franchise planning, and integrated marketing campaigns.

Rachel K. earned a Bachelor of Arts degree in International Relations with a minor in Business Administration from Boston University in 2007. Rachel later pursued a Master of Business Administration (M.B.A.) in Marketing & Strategy at UCLA Anderson School of Management from 2010 to 2012.

Links

Previous companies

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Timeline

  • Vice President, Brand Marketing

    November, 2021 - present

  • Senior Director, Global Brand Marketing

    April, 2020

  • Global Brand Director

    April, 2018