Mark Bailey is a seasoned Head of Product Design focused on data-driven outcomes. With extensive experience in UX/UI design, they have led design teams at various organizations, including Thomas Cook, Prism Sport + Entertainment, and IMG Arena, where they currently drive product strategy and innovation in the sports betting sector. Mark has successfully built research frameworks and tools that enhance user engagement, contributing to significant cost savings and revenue generation. Additionally, they founded PokePrice, a platform that helps users assess the value of their Pokémon card collections, achieving over 100,000 monthly users. Mark holds a BA in Graphic Design & Photography from De Montfort University.
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