Peter Wiklund

Peter Wiklund has extensive experience in e-commerce and product management, currently serving as Delivery & Business Unit Manager at IMPACT Commerce since December 2021, following the merger with Improove. Previously, Peter held the position of Operations Manager for Salesforce Commerce Cloud at Improove, where responsibilities included department building and customer satisfaction. Peter's earlier roles include Project Manager at Improove, Business Owner of Gallery 442 AB, and Product Manager for multiplayer products at Williams Interactive and bwin, alongside co-founding Nxt2u Web Marketing. Peter's career began as Product Manager for Poker at Betsson. Peter holds a Master’s degree in Business and Administration from Lund University, obtained in 2006.