Imperial Beverage is a long-standing member of the Michigan beverage distribution community. Established in 1933 after the repeal of prohibition and purchased by Kalamazoo’s Cekola family in 1984, Imperial has grown from a one county beer distributor to a top 10 statewide beer, wine & spirits wholesaler. With 300 employees and 4 locations in Kalamazoo, Livonia, Ishpeming, and Traverse City, Imperial provides statewide coverage that serves every Michigan County, every week, all year long. 

Our knowledgeable staff works with our customers to fulfill our passion statement “Helping People Succeed,” by building profit and identity in their restaurants and retail locations through the selection of fine wines, craft beers, ciders, spirits, sodas and mixers from our diverse portfolio. 

We offer Health Insurance, 401k Match, Volunteer Program, Internship Opportunities, and more to Imperial Beverage staff. Interested in joining the Imperial Beverage family? Visit imperialbeverage.com/careers to learn more!

Imperial Beverage

Imperial Beverage's headquarters in Kalamazoo, MI, United States

Joe Cekola

Jeff Kares

Ashley Cekola

Lindsay Cekola

Jason Heystek

Larry Cekola

The Sales Team at Imperial Beverage is responsible for driving revenue and fostering relationships with clients across Michigan. By leveraging their extensive knowledge of the beverage market, team members collaborate with restaurants and retail locations to curate tailored selections from Imperial’s portfolio of craft beers, wines, and spirits. They also support clients in enhancing their profitability and brand identity, ensuring customers receive exceptional service and support.

Sales Team

The Marketing Team at Imperial Beverage is responsible for promoting the company's diverse portfolio of beverages through strategic communication and innovative branding initiatives. This team collaborates on marketing campaigns, manages social media presence, and designs promotional materials to enhance brand identity and drive sales. By leveraging market insights, they aim to support customers in building profitability and recognition in their establishments, all while fostering the company’s commitment to "Helping People Succeed."

Marketing Team

The Operations Team at Imperial Beverage is responsible for overseeing the efficient distribution of beverages across Michigan, ensuring timely delivery and optimal logistics management. This team collaborates with various departments to streamline processes, manage inventory, and enhance customer satisfaction, ultimately supporting the company’s mission of “Helping People Succeed.” By leveraging their expertise, they drive operational excellence to maintain Imperial Beverage’s leadership position in the industry.

Operations Team

The Leadership Team at Imperial Beverage guides the company’s strategic direction, fostering innovation and excellence in beverage distribution. Comprising the President, Chief Relationships Officer, and Chief Operations Officer, this team focuses on maximizing operational efficiency, cultivating key partnerships, and ensuring alignment with the company's passion for helping customers succeed across Michigan’s diverse landscape. Their leadership drives both company growth and employee engagement, solidifying Imperial's position as a top distributor in the state.

Imperial Beverage

Org chart

Teams

Sales Team

Marketing Team

Operations Team

Leadership Team

Offices

Imperial Beverage

Org chart

Teams

Sales Team

Marketing Team

Operations Team

Leadership Team

Offices

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