Christopher Tyas

Christopher Tyas has a diverse work experience in the advertising and marketing industry. Christopher currently serves as the Chief Strategy Officer at Impero, where they lead the strategy department and has won key accounts such as Air Jordan, First Choice, and Christian Aid. Prior to this, they were the European Director of Strategy at We Are Alexander, overseeing the growth of strategic thinking in the London office. Christopher has also held senior positions at The Marketing Store, Europe, and Unlimited Group, where they led digital and innovation initiatives. In earlier roles, Tyas worked at Tullo Marshall Warren, So Business, TDG Integrated, Link ICA, and Link Digital, contributing to CRM strategies, digital design, and innovation.

Christopher Tyas attended Brymore from 1995 to 1999 and Seaford College from 1999 to 2001. In 2019, they completed a Marketing Week Mini MBA program.