Yasmin Burchill

Yasmin Burchill is the Director and Head of Paid Media at Impression, a role they have held since 2026. Previously, Yasmin gained experience in various marketing and paid media roles, including Manager of Paid Search at Merkle EMEA and Senior Paid Media Strategist at Impression. Their early career included positions such as Customer Sales Advisor at Currys PC World and Information and Communications Assistant at Sheffield Students' Union. Yasmin holds a degree in English Literature and Theatre from The University of Sheffield, where they studied from 2013 to 2016.